Designers of all types can benefit from the new Adobe Creative Cloud, but the app that will do the most for web designer professionals is Business Catalyst. This all-in-one web design solution allows you to create, publish, and host websites for your clients in a single, unified platform.
Typically when you design and launch a website, you have to select individual providers for purchasing domains, hosting the site, processing payment, gathering analytics data, and much more. Business Catalyst makes it easy for you (and your clients) to do all of these important tasks in one platform.
Business Catalyst: Key Features
There are a lot of benefits to using Business Catalyst as your web design platform. The ones that stand out the most include:
- Flexible site hosting plans - Not every client has the same website needs. With six different subscription types, Business Catalyst enables you to offer multiple options to your clients. Users who don't need robust web tools like event booking capability or custom web apps pay a lower fee than those who do. Subscriptions can be either on a month-to-month basis, or in one- or two-year increments.
- Easy setup - Because it is a hosted solution, Business Catalyst does not require you to have a compatible server, or even to install anything on a server.
- Easy maintenance - As a web designer, your work is not done after a website has been created and launched. Normally you have to upgrade systems, ensure that data is backed up, and maintain a server so the site stays live at all times. Business Catalyst does all of this for you so you and your clients can focus on other important tasks.
- Built-in tools - Unlike other platforms that require you to integrate third-party reporting, blogging, content management, e-commerce, and e-mail marketing tools, all of this is included in Business Catalyst. This means that you have one login to one platform where you have everything you need at your fingertips, including:
- Social media
- Payment gateways
- Shipping providers
- Web forms
- Customer relationship management (CRM)
- E-mail marketing
- Reporting and analytics
One of the greatest advantages of using Business Catalyst, either on its own or as part of your Creative Cloud membership, is that you no longer have to manage multiple accounts. With one login and a predictable fee, you'll save time and money and be able to provide better service for your clients.
If you are interested in learning more about Business Catalyst or Adobe Creative Cloud, ask the experts at MelroseMAC. As an Adobe Gold partner, we have the expertise to help you get the most from your software. We can get you set up with a free trial so you can try it for yourself, just contact us today to get started.
How many systems do you currently use to provide web design services to your clients?