One of the most important elements that makes a good marketing team is the ability to collaborate well. The best collaboration occurs when all the individuals in a team can communicate, upload and comment on documents, manage versions, and share ideas from any location and any device.
The way we work is changing with the development of new technologies. Marketing teams used to be located in the same office and work the same hours, making it easy for individuals to collaborate. However, larger companies with multiple offices and a more flexible approach to working remotely have made it more difficult to achieve this level of collaboration. The development of mobile collaboration applications is making it possible for marketing teams to work closely together, no matter where they are.
5 Mobile Collaboration Applications for Marketing Teams
There are several apps available to help marketing teams work better together. Whether you need to schedule a meeting, share a file, or have a remote brainstorming session, there is an app that can help you. Some of the best mobile collaboration apps for marketers include:
- Jive - Improve productivity with a single portal for sharing team news, finding the latest content, and communicating with co-workers. Best for larger companies, Jive makes it easy to disseminate information to your team and ensure that they have received it.
- Huddle - This app allows you to securely share files across the firewall, manage tasks, keep files in a central location, and control document versions.
- Adobe Creative Cloud for Teams - Every marketing team can benefit from switching from Creative Suite to Creative Cloud. With included cloud storage, easy file sharing, and version control, Creative Cloud makes it easier than ever for designers and marketers to collaborate.
- Cisco - With three different apps that help foster collaboration, Cisco provides a comprehensive communication solution. WebEx allows you to have meetings with team members and clients all over the world with both audio and screen sharing. Jabber allows one-on-one communication between any device along with desktop sharing. WebEx Social is an internal social platform that allows your team to communicate in a mode that is already familiar to them.
- Basecamp - Whether you need to collaborate with clients or simply want a better internal project management solution, Basecamp provides an intuitive interface for sharing files, making comments, scheduling meetings, and assigning tasks.
There is no single solution that works best for all marketing teams. The one you select will depend on how your team prefers to collaborate, which features you need most, and your budget. MelroseMAC can help you find the right software solution for team collaboration or any other business need. Contact us today for a consultation.
What tools does your marketing team currently use for collaboration?